Creating Schulz Bräu Brewing

Starting Small Opened in 2016, our goal was to create an authentic German-culture hub for the residents of East Tennessee. Originally, on opening day, we only had six taps of our own beer available – these included German Pilsner, Munich Dunkel, Hefeweizen, Helles Bock, Schwarzbier, and Radler. Now, we can Read more…

Oktoberfest

Learn the History Oktoberfest first occurred on the 12th of October in 1810 in Munich as a celebration of the marriage between Bavaria’s Crown Prince Ludwig and Princess Therese of Saxony-Hildburghausen. The fields that held the festival were named “Theresienwiese” or “Theresa’s Meadow” and are still dubbed as so today. Read more…